How to Choose the Correct Cosmetic Concealer

Many people think that concealers arethe same as foundations and, to some degree, that's true. In a way, you canlook at concealers like concentrated foundations but the fact of the matter is,concealers have a very specific role to play and they have to perform inconcert with foundations over which they are applied. And that means matchingcolors. In no event should you ever consider going more than one shade lighteror darker that you skin tone or foundation tone, especially when you're tryingto hide large problem areas like under the eye circles
That being said, concealers work wellto hide circles under the eyes. Like all concealers, use it sparingly as ittends to "cake-up" and choose a pink- or peach-based concealer. Yellow-basestend to gebine with the dark colors to heighten the effect. For the areas ofthe face where light generally hits, a yellow-based concealer is typicallyused. And, if you have fair skin, look for a concealer with subtle pink tones ashade darker than your skin. If you have dark skin, go for a copper-tonedconcealer a shade or two lighter than your skin.
Here is an overview of how the various color choices are used by the studio industry:
Matte White: Lightens Darker Foundations, Use to Enhance Features and Highlight Cheekbones, Use as a Spot Treatment for Blemishes, Use as Goth Makeup.
Yellow: Hides Undereye Circles, Dark Spots and Purple Blotches, Adds Warmer Tones when Mixed with Cool Toned Foundations. Balances out Orange/Red tones in Light geplexions.
Mint (Green): Covers Redness, Acne and Rosacea. Also used after laser and chemical peels to cover Redness. Use as Goth Makeup.
Lavender: Hides Bruises and is used to Cover the after effects of Plastic Surgery. Also, Neutralizes Yellow Tones and Gives Sallow geplexions a Healthy Glow.Mauve: Used to Even out Blue and Black Tones found in Bruises, Veins and Under Eye Circles.
Peach: Hides Blue Undereye Circles. Also used to Liven up Overall Skin Tone and Add a Healthy Glow. Balances out Slight Discolorations.
The biggest issue with concealers after correct color selectionis application. Studio Direct Cosmeticshas a great selection of concealers with justthe right colorsneeded for the camera. Where ever you use concealer, use as little aspossible and then spread it out with your fingers or a concealer brush. If it'sunder the eyes, start at the upper, inner corner of your eye and blend down andunder. Blend until product is gepletely absorbed. If it's for scars orbirthmarks, 1) use concealer only if the wound is healed to a scar and 2)if the birthmark or scar is extremely dark, use white first to lighten the areaand then the concealer color closest to your skin tone over the white. In bothcases, use a professional sponge to apply. Finally, on Rosacea or other problemareas, apply with a sponge and only to the areas needing coverage.